Dressing
professionally no longer means the same as it meant 25, or even 10 years ago.
The definition of professionalism has changed drastically in recent years
across all industries. This goes beyond just redefining business casual, this
is making your best impression. Here are four tips to help you dress for
success:

1. Keep it Real. Dr. Todd Dewett is the number one watched
management expert on LinkedIn Learning, yet when he sits down for an interview,
he rolls up his sleeves to show off his ink. Employers are looking for
authenticity. They want to get to know the real person since that is who they
will potentially be working with. Dressing up pretending to be someone you are
not, will not benefit you in the long run.  As Dr. Dewett says
“Authenticity is about filtering less, posturing less, being more open about
your thoughts and beliefs, and more uncensored in how you behave. People crave
it.” Don’t be afraid to show off your piercings, or tattoos, but remember to
find balance. There is a distinct difference between showing up for an
interview at a bank with your piercings left in, as opposed to showing up in a
concert tee-shirt.

2. I’ve Thought This Through. Esquire or even Pinterest is not
always the best source for business fashion advice. Consider first the company
and position you are applying for. While you do not necessarily need to follow
the style pattern in a company, at least knowing the pattern can be beneficial.
A lawyer and mechanic need different wardrobes right?  Be yourself, and
ensure that your outfit shows intention, care, and that “I’ve thought this
through”.

3.Free Speech? The first
the tip was to keep your look authentic, but do not use authenticity as an excuse.
Ensure you are not making polarizing statements, including fashion statements.
They will not help you, nor the people around you. Every social context has
performance norms in regards to grooming and attire. Violating them too
extremely is asking for judgment. If a workplace is extremely conservative, and
your belief of business casual is baggy jeans and a tee-shirt, that is not
going to bode well for you. If your clothes get in the way of what you are
trying to do, you need to change more than just your clothes.

4. Lasting First Impression. Sylvie
DiGiusto is the author of The Image of Leadership, and she is a people
packager, and she states that: “There are many elements that make up your
professional reputation…Today’s world moves faster and leaders face new
challenges that go far beyond your wardrobe”. The key is to stay consistent
with your clothes to your conversations. Project your true self online, and IRL
(in real life), where there is no Instagram filter to jazz up your look.

In
summary, balance your authentic self with the requirements of the role. Find
the right fit for the company, and match it to your true self. This will help
you show consistency through your speech and look.  Read the full article here, 

TL;DR Yes, looking good is important, but consistency and authenticity
are even more important. Wear what makes sense for your role, not just to
impress.